CMSWire: Gamification - Game With the Concept?

Zimbra’s CTO, Rob Howard, shares his thoughts around gamification in the recently published CMSWire article titled “Gamification: Game With the Concept?” The article asks if gamification is here to stay and quotes Rob and other industry experts on this discussion. Throughout the article, Rob shares his thoughts on what gamification is and the considerations organizations should take into account before implementing it. Read the full article here.